Qualification is not a gut feeling or assumption; it is based on facts and the application of logic. Your dedication to understanding your American marketplace is critical. Whether you are in London or Los Angeles, Kalamazoo or Katmandu, consumers buy based on the same set of values: Price point – Design – Functionality- Quality – […]

Please note this post by Michael Murray was originially published on “100 days of design”. Great design does not need explanation; it requires no discussion or debate. It’s a mood changer, it can make you want to burst into song, skip and dance around like a 2 year old in a candy store. But……“if great […]

Michael Murray, CEO of Janus, speaks about launching your brand in America at the Chicago Housewares show. Check out the video:

Qualification is not a gut feeling or assumption; it is based on facts and the application of logic. Your dedication to understanding your American marketplace is critical. Whether you are in London or Los Angeles, Kalamazoo or Katmandu, consumers buy based on the same set of values: Price point – Design – Functionality- Quality – […]